TopTier CareersUser Growth Operations Specialist
AppLovin
SingaporeFull-time
Posted Today
Job Description
<div class="content-intro"><h3><span style="font-weight: 400;"><strong>About AppLovin</strong></span></h3> <p>AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: <a href="http://www.applovin.com/">www.applovin.com</a>.</p> <p><span style="font-weight: 400;">To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.</span></p> <p>Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards <a href="https://www.applovin.com/jobs/">HERE</a>.</p></div><p><span style="color:#000000"><b>About the Role</b></span></p><p><br></p><p><span style="color:#000000">We are building a global consumer-facing feed product from the ground up, and we’re looking for a User Growth Operations Specialist who lives at the intersection of content quality, ecosystem collaboration, and user obsession.</span></p><p><span style="color:#000000">In this role, you’ll be responsible for shaping the content engine of our feed—curating, producing, and sourcing compelling content that engages users worldwide. You’ll work closely with creators, suppliers, and cross-functional teams to build a scalable, high-quality content pipeline that fuels growth and strengthens our ecosystem.</span></p><p><span style="color:#000000">This is a hands-on role for someone who understands not just what users want to see, but how content moves, performs, and connects within a dynamic digital environment.</span></p><p><br></p><p><span style="color:#000000"><b>A Day in the Life</b></span></p><ul><li style="color:#000000 !important"><p><span style="color:#000000">Design and execute the content strategy for a global feed product—balancing localization with scalability.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Produce and oversee high-quality visual and video content tailored for feed consumption and engagement.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Source, onboard, and manage relationships with content suppliers, creators, and licensing partners across regions.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Analyze content performance data to iterate on formats, topics, and sourcing approaches.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Collaborate with product, engineering, and design teams to integrate content insights into feed ranking, personalization, and creator tools.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Stay ahead of content trends, platform behaviors, and creator economy shifts to keep our feed fresh and competitive.</span></p></li></ul><p><span style="color:#000000"><b>The Impact You’ll Make</b></span></p><ul><li style="color:#000000 !important"><p><span style="color:#000000">Build a content foundation that drives daily active use and long-term retention of our feed product.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Establish scalable processes for content production, curation, and supplier management across markets.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Influence product development with a deep understanding of what makes content engaging in a feed environment.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Help shape AppLovin’s role in the global creator and content ecosystem.</span></p></li></ul><p><span style="color:#000000"><b>Who You Are</b></span></p><ul><li style="color:#000000 !important"><p><span style="color:#000000">3+ years of experience in content operations, creator partnerships, or media production—preferably in feed-based, social, or short-form video products.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">A strong portfolio or examples of content you’ve produced or managed for consumer audiences.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Experience negotiating with and managing content suppliers, agencies, or freelance creators.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Data-informed and comfortable using analytics to guide content decisions (experience with engagement metrics, A/B testing, or content CMS tools is a plus).</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Globally minded—you understand cultural nuances in content consumption and can adapt strategies regionally.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">A natural collaborator who can work across product, marketing, legal, and external partners.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Passionate about how content ecosystems work and excited to build one from an early stage.</span></p></li></ul><p><span style="color:#000000">Why Join This Venture</span></p><ul><li style="color:#000000 !important"><p><span style="color:#000000">This is more than a content role—it’s a chance to define the voice and vision of a new global product inside an industry leader.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Enjoy the autonomy and impact of a startup, backed by AppLovin’s resources, technology, and expertise.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">Work with a lean, talented team that values speed, creativity, and ecosystem-thinking.</span></p></li><li style="color:#000000 !important"><p><span style="color:#000000">High visibility into how content drives product growth, with opportunities to shape strategy from day one.</span></p></li></ul><div class="content-conclusion"><div>AppLovin has become aware of a scam targeting jobseekers with fake “app optimization” and similar roles. We do not ask our candidates to download apps or make any form of payment(s). AppLovin works with applicants through our Careers page and <a class="c-link" href="http://applovin.com/" target="_blank" data-stringify-link="http://applovin.com" data-sk="tooltip_parent">applovin.com</a> email addresses. If you are contacted through other unofficial channels (such as WhatsApp or Telegram) or asked to download an app or make a payment, these contacts are not legitimate. Confirm the information <a class="c-link" href="https://www.applovin.com/jobs" target="_blank" data-stringify-link="https://www.applovin.com/jobs" data-sk="tooltip_parent">here</a> and <a class="c-link" href="mailto:jobs@applovin.com" target="_blank" data-stringify-link="mailto:jobs@applovin.com" data-sk="tooltip_parent">contact us</a> directly with any questions.</div> <div> </div> <div>AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant <a class="postings-link" href="https://www.eeoc.gov/employers/eeo-law-poster" target="_blank">here</a>.</div> <div> </div> <div>If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at accommodations@applovin.com.</div> <div> </div> <div>AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more <a class="postings-link" href="https://calcivilrights.ca.gov/fair-chance-act/" target="_blank">here</a>.</div> <div> </div> <div>To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers.</div> <div><hr></div> <div>Please read our <a class="postings-link" href="https://legal.applovin.com/global-applicant-privacy-notice/" target="_blank">Global Applicant Privacy Notice</a> to learn more about how AppLovin processes your personal information. </div> <div> </div> <div> </div> <div> </div> <div> </div> <div><img style="max-width: 100%;" src="https://storage.googleapis.com/applovin_assets_us/svg/greenhouse-icon-follow-us.svg" alt="Follow Us" width="118"> <a href="https://www.linkedin.com/company/applovin" target="_blank"><img style="max-width: 100%;" src="https://storage.googleapis.com/applovin_assets_us/svg/greenhouse-icon-linkedin.svg" alt="LinkedIn icon" width="28"></a> <a href="https://x.com/AppLovin" target="_blank"><img style="max-width: 100%;" src="https://storage.googleapis.com/applovin_assets_us/svg/greenhouse-icon-x.svg" alt="X icon" width="28"></a> <a href="https://www.instagram.com/applovin/" target="_blank"><img style="max-width: 100%;" src="https://storage.googleapis.com/applovin_assets_us/svg/greenhouse-icon-instagram.svg" alt="Instagram icon" width="28"></a></div></div>
Skills
REST
Team
Platform Engineering